Rea Bernales ⚡
I support founders and ecommerce teams by building workflows, managing execution, improving store operations, and keeping projects moving from idea to implementation.
From Shopify updates and cart optimization to Notion dashboards, Zapier automations, creator pipelines, and team coordination, I help turn scattered tasks into organized systems.
Shopify
Store updates, apps, Liquid edits, and product page support
Systems
Notion dashboards, workflow tracking, and team coordination
Automation
Typeform, Zapier, Sheets, and Slack notification workflows
Available for
Shopify + Ecommerce Ops Support
- Store updates & Liquid edits
- Notion systems & workflows
- Creator + affiliate coordination
- Zapier automations
- Gmail cleanup & admin systems
Available for ongoing support and project-based work
What I Do
I work across growth, operations, technical execution, and team support so ecommerce teams can move faster without losing structure.
Ecommerce Growth Support
Support AOV growth through cart drawer improvements, upsell structure, product page updates, and offer execution.
Operations & Systems
Build dashboards, workflow trackers, and team systems using Notion, Sheets, Slack, and ecommerce tools.
Creator & Affiliate Management
Manage creator outreach, UGC coordination, affiliate tracking, onboarding, and content follow-ups.
Shopify & Technical Execution
Handle Shopify app setup, theme updates, Liquid edits, product page changes, and frontend implementation support.
Email & Admin Systems Support
I can help organize messy inboxes, labels, files, and admin workflows into clearer systems that are easier to maintain.
Inbox Cleanup
Review existing labels, identify overlap, consolidate categories, and organize archived emails into a cleaner structure.
Priority Flagging
Spot important, time-sensitive, or action-needed messages so business owners can focus on what needs attention.
Weekly Email Processing
Support ongoing inbox maintenance, including archiving noise, labeling key emails, and managing follow-up items.
Process Documentation
Document the new system clearly so the inbox stays organized and easy to manage going forward.
Selected Work
Examples of systems and workflows I helped build and manage.
Operations Dashboard
Centralized Notion system for tracking workflows, team tasks, and resources.
Full visibility across operations and team execution.
Automation System
Automated creator pipeline using Typeform, Zapier, Sheets, and Slack.
Reduced manual tracking and improved workflow speed.
Shopify Execution Example
Example of a homepage I helped implement and structure inside Shopify, focusing on layout, messaging flow, and product presentation.
Homepage Structure
Implemented homepage sections and layout flow to improve product storytelling and page clarity.
Clearer product positioning and stronger visual flow.
Brand Messaging Sections
Supported messaging hierarchy, visual consistency, and section structure across the homepage.
Improved brand storytelling and content organization.
Before & After
I focus on turning messy workflows into systems that are easier to track, manage, and scale.
Before
- Creator tracking was manual and scattered
- Follow-ups could get buried across tools
- Team resources were harder to find quickly
- Shopify updates depended on back-and-forth execution
After
- Creator intake flows into organized tracking sheets
- Slack notifications keep the team updated in real time
- Notion dashboards centralize resources and workflows
- Store updates, app setup, and Liquid edits move faster
Customer Support Experience
I’ve handled customer inquiries, complaints, and support workflows across email, chat, and backend systems, ensuring clear and timely communication.
Email Support
Responded to customer emails related to refunds, tracking, and general inquiries while maintaining a clear and professional tone.
Complaint Handling
Managed customer concerns calmly and professionally, focusing on resolution and customer satisfaction.
Process-Based Support
Followed SOPs to ensure consistent responses, accurate information, and timely handling of customer requests.
Support Systems
Worked within structured systems to track issues, manage workflows, and improve support processes over time.
How I Work
I don’t just complete tasks. I organize them into systems, keep communication clear, and focus on execution that helps the business move forward.
Clarity First
I create structure so teams know what is happening, who owns it, and what needs to move next.
Fast Execution
I move quickly on Shopify updates, internal workflows, creator coordination, and operational fixes.
Systems Thinking
I look for ways to reduce repeated manual work through trackers, dashboards, and automations.
Founder Support
I help founders and teams turn scattered ideas into clear action steps and working processes.
Impact Highlights
The value I bring is not just task completion. I help improve the way ecommerce teams operate.
AOV Support
Helped support cart drawer, upsell, and product page improvements aimed at increasing average order value.
Automation
Created intake and notification workflows to reduce manual tracking and keep the team updated in real time.
Team Systems
Centralized workflows, documentation, tasks, and resources so teams can work with better visibility.
Fast Execution
Implemented Shopify updates, app setup, Liquid changes, and operational fixes quickly and clearly.
Customer Support & Frontline Operations
I’ve handled customer communication, scheduling, and operations across different platforms, including calls, chats, and backend coordination.
Customer Communication
Handled inbound and outbound calls, emails, and chats, assisting customers and resolving inquiries clearly and professionally.
Scheduling & Coordination
Managed bookings, coordinated with customers and teams, and ensured jobs were properly scheduled and tracked.
Operations Support
Supported backend processes including order handling, coordination, and system updates to keep operations running smoothly.
Partner Communication
Worked with partners and stakeholders (e.g. hotel owners, merchants) to coordinate updates and maintain accurate records.
Accounts & Platforms I’ve Supported
I’ve supported customer service, ecommerce, and partner operations across multiple platforms, handling calls, chats, emails, backend systems, and partner coordination.
Inbound customer support handling billing, delivery, and service inquiries.
Handled calls, emails, and chats for customers and hotel partners, including B2B coordination.
Merchant advisor supporting stores via calls, chats, and emails, including Shopify Plus.
Processed hotel contracts and backend listings for partner onboarding and system publishing.
Looking for someone who can actually execute and organize your systems?
If you need support across Shopify, ecommerce operations, creator workflows, and internal systems, I'd love to help.
📧 hello@reabernales.space
🌐 reabernales.space